本橋ゆり
Charming and budget‑friendly! I believe it will be popular among fans of brands such as Lesse Passe and Will Selection!!





大阪発のレディースファッションブランド「ミッシュマッシュ」。ルミネエスト新宿4階。
MISCH MASCH is a ladies' fashion brand operated by the Tamaya Group, with its Lumine EST Shinjuku boutique located on the fourth floor of the Lumine EST building. The shop delivers the brand's signature adult-cute style to one of Tokyo's most fashion-forward districts, just steps from JR Shinjuku Station. The label is known for blending elegant and playful elements into dresses, tops, bottoms and accessories that suit both office and weekend wardrobes. Seasonal collections emphasise flattering silhouettes and accessible femininity, appealing to women seeking versatile pieces with a distinctly Japanese sensibility. The boutique is open weekdays from 11:00 to 21:00 and weekends from 10:30 to 21:00, matching the Lumine EST Shinjuku operating hours. It is approximately a one-minute walk from JR Shinjuku Station, with tax-free counter services available on the second floor for overseas visitors.
大阪発のレディースファッションブランド「ミッシュマッシュ」。ルミネエスト新宿4階。