Mr. Waffle at Go Shinjuku

Mr. Waffle

MR.waffle storefront

A shop front featuring a black facade with illuminated signage reading 'MR.waffle' and a hashtag symbol. The entrance displays shelves of waffles, pastries, and other baked goods under warm lighting. A digital screen advertises Belgian chocolate soft ice cream, alongside printed menus and promotional posters.

MR.waffle storefront entrance

Photo of physical exterior entrance/storefront facade with visible shop signage ON the building.

MR.waffle & stand storefront

A queue of customers waiting at the entrance of a shop with signage reading 'MR.waffle & stand'. The store has large glass windows and wooden paneling, with visible interior equipment and posters inside.

MR.waffle storefront

A modern shop front with a black facade and white signage reading 'MR.waffle'. The entrance features glass doors and a display case filled with various pastries, including donuts and breads. Inside, staff members are visible behind the counter. Posters on the wall advertise products like 'Belge Chocolate Soft'. A blue rope barrier separates customers from the entrance.

LUMINE 2 Entrance

Entrance to LUMINE 2 with visible signage above glass doors, staff member standing near entrance, adjacent waffle shop and advertisement boards on wall.

MR.waffle storefront

Photo of physical exterior entrance/storefront facade with visible signage 'MR.waffle' on building, waffles in paper wrapper held in foreground.

MR.waffle storefront

Photo of physical exterior entrance/storefront facade with visible shop signage 'MR.waffle' on building. Interior shows hanging lamps, counter area, and customers waiting in line outside.

MR.Waffle storefront with customers and signage

Photo of physical exterior entrance/storefront facade. Shop signage is visible ON the building. The sign reads 'MR.waffle' in white letters on black background, located above the entrance. There are lights illuminating the area. People are standing near the entrance, some facing inside. A person in pink clothing holds a circular sticker featuring a cat and Japanese text.

MR.waffle storefront with digital menu display

A shop front featuring a black facade with 'MR.waffle' signage above the entrance. A glass window displays interior items, and a red rope barrier is set up in front. To the right, a large illuminated screen shows food images including coffee and soup stock bowls. Below the screen, there are two wall-mounted dispensers and a chocolate fountain setup.

MR.waffle storefront

A photo of the physical exterior entrance and storefront facade of a shop named 'MR.waffle'. The black sign with white lettering is mounted above the glass window display, which showcases various pastries on shelves inside.

MR.waffle storefront

A modern waffle shop with a black facade and white signage reading 'MR.waffle'. The entrance features glass doors and a display case filled with various waffles. Inside, staff members are visible behind the counter. A large poster on the wall showcases coffee drinks and desserts. Outside, there is a chalkboard menu board and an ice cream cone-shaped decoration.

MR.waffle storefront

A shop front of MR.waffle, featuring a black facade with illuminated signage and logo. Inside, staff in masks prepare food behind the counter. A glass display case showcases various waffles and pastries. Posters on the right advertise products like 'Belgian Soft Waffle'.

Waffle Shop Exterior

A storefront with illuminated signage reading 'waffle' above the entrance. A large digital menu board displays Belgian chocolate soft-serve ice cream and waffles, including prices like ¥470 and ¥650. Below, shelves hold trays of assorted waffles and pastries.

MR.waffle storefront exterior

A shop front with visible signage 'MR.waffle' above the entrance. The store features a glass display case filled with waffles and other baked goods, wooden accents on the counter, and promotional posters nearby including one advertising 'DEAN & DELUCA'. A chocolate fountain is also present outside.

Handheld Dessert with Chocolate Ice Cream and Waffle Cone

A close-up of a hand holding a black cup containing chocolate soft-serve ice cream and a piece of waffle cone with nuts, in front of a blurred shop interior.

Belgian Chocolate Soft Advertisement

A digital display ad showcasing Belgian chocolate soft-serve ice cream with a 70.4% cocoa content, priced at ¥470 for a cup and ¥490 for waffle cone. A combined waffle parfait is offered at ¥650. The advertisement features an image of the swirled chocolate dessert in a bowl, surrounded by scattered chocolate pieces.

Waffle Menu Display

A close-up of a menu board featuring two limited-time waffle items with prices and descriptions in Japanese.

Waffle Box with Japanese Labels

A cardboard box containing assorted waffles, each topped with different fillings and glazes. The top of the box has small white labels in Japanese characters indicating flavors or types.

Waffles in a box

A cardboard box containing several golden-brown waffles with visible syrup drizzled on top. The waffles are arranged neatly inside the box, which has small white labels on its lid.

Waffle and Chocolate Ice Cream Treats

Two black bowls held by hands, each containing a waffle topped with chocolate ice cream swirl. The left bowl has golden-brown waffles, while the right has dark brown waffles. Background shows partial views of people wearing casual clothing.

Dessert and Sandwich Display Case

A bakery or cafe display case showing an array of pastries, including swan-shaped cakes, cheesecakes, and macadamia nut tartlets, alongside sandwiches with lettuce and ham.

MR.waffle bag display

A close-up of a brown paper bag with the logo and name 'MR.waffle' printed on it. The bag has a label that reads '袋1~4コ'. Below, there are trays of waffles visible in what appears to be a bakery or cafe setting.

MR.waffle instruction card

A printed instruction card inside a box, showing how to eat MR.waffles. It includes tips on heating in an oven or microwave, and notes about avoiding high humidity.

Hand holding a waffle sandwich

A close-up of a hand holding a partially eaten waffle sandwich wrapped in white paper. The background shows an indoor setting with wooden flooring, a patterned rug, and parts of people standing nearby.

Waffle Menu Display

A close-up of a menu board featuring waffles and tea, with promotional signs indicating limited-time offers.

Waffle Box with Flavor Labels

A cardboard box containing several golden-brown waffles arranged in a row. Small white labels on the inside lid of the box indicate flavors such as strawberry, blueberry, and others.

Chocolate Waffle with Ice Cream

A close-up photo of a hand holding a black bowl containing two golden-brown waffles and a tall swirl of chocolate ice cream. The background shows a tiled floor.

Waffles on a Wooden Board

A wooden cutting board holds several golden-brown waffles with visible grid patterns and some char marks, arranged in a row.

MR.waffle packaging box

A brown cardboard takeout box with a handle, featuring the logo and text 'MR.waffle' printed on its side.

Chocolate Soft Serve and Waffle Dessert

A hand holds a black bowl containing chocolate soft-serve ice cream swirled with a golden-brown waffle piece. In the background, blurred figures sit at tables inside a brightly lit café or dessert shop. A menu board is visible in the distance.

Chocolate Waffle Dessert

A close-up of a dessert in a black cup, featuring soft-serve chocolate ice cream swirled on top of golden-brown waffles. A black plastic spoon rests inside the cup. The background is plain white or light-colored surface.

Chocolate Dessert Treats

Three hands holding chocolate desserts: two in black bowls with waffle cones and one in a cone cup, all topped with chocolate soft-serve ice cream.

Waffle Dessert in Shop Interior

A hand holds a black cup containing a waffle topped with chocolate soft-serve ice cream, likely at a cafe or dessert shop. In the background, another similar cup is visible on a counter, along with kitchen equipment and signage indicating prices.

Bakery Display Case

A glass display case in a bakery or cafe, showcasing various baked goods including waffles and pastries arranged on wooden trays. Price tags are visible next to each item.

Waffle Shop Interior Display

A close-up of a printed sign in a waffle shop, detailing the use of natural ingredients and mentioning butter shortages since 2008. The background shows shelves with various baked goods.

Waffle Menu Information Board

A printed menu board in Japanese, detailing ingredients and pricing for waffles at MR.waffle.

Belgian Chocolate Soft Serve Advertisement

A promotional poster featuring Belgian chocolate soft serve with 70.4% cocoa content, priced at ¥290 (M) and ¥390 (L). The ad also lists waffle cone options at ¥310 (M) and ¥410 (L), plus a waffle parfait starting at ¥460.

Cranberry Chocolate Waffles Display

A close-up view of a bakery display featuring dark chocolate waffles with cranberries, arranged on wooden trays. A price tag indicates ¥190 per item.

Waffle Sandwiches

Two hands holding waffle sandwiches wrapped in white paper. One sandwich has a golden-brown waffle with visible grid pattern, the other is dark brown and appears to be chocolate-flavored or glazed.

Belgian Chocolate Soft Advertisement

A digital display board advertising Belgian chocolate soft ice cream with a 70.4% cocoa content, featuring pricing for cup and waffle cone options.

Dessert Display Counter

A close-up view of a dessert display counter in what appears to be an ice cream or waffle shop. A staff member wearing a grey hat and face mask is visible behind the glass case. The display features three chocolate soft-serve cones in waffle cups, two black bowls with chocolate soft serve topped with whipped cream, and a bowl of golden-brown waffles. Price tags are visible below each item: Corn (¥490), Cup (¥470), Waffle Ball (¥650). Below these items, there is a sign indicating 'Allergy Special Notice' regarding dairy ingredients. In the foreground, stacks of plain waffles are displayed on wooden trays. To the left, a menu board with Japanese text is partially visible.

Chocolate Soft Serve and Waffle Cone

A hand holds a black plastic cup containing chocolate soft-serve ice cream swirled next to pieces of a golden-brown waffle cone with caramelized sugar and nuts.

Waffle Shop Information Sign

A close-up of a dark blue information board at a waffle shop, featuring three numbered sections with illustrations and Japanese text explaining packaging options (1-4 pieces in bag, 5-10 in box), storage instructions for hot waffles, and microwave usage guidelines. A handwritten note on a brown paper tag is attached to the top left corner.

MR.waffle Store Interior View

A hand holds a waffle in the foreground, with customers browsing pastries inside an MR.waffle shop. The store’s signage is visible above the entrance, and staff are working behind the counter.

Waffle Shop Interior Display

Interior view of a waffle shop showing packaged waffles in cardboard boxes, chalkboard signs with Japanese text describing flavors and instructions, an information panel detailing heating methods, and kitchen equipment in the background.

Chocolate Waffle with Soft Serve

A close-up photo of a black plastic cup containing golden-brown waffles and a swirl of chocolate soft-serve ice cream, held by a hand against a tiled background.

Waffle Shop Interior Display

A close-up view of a waffle shop's interior, featuring a display case filled with golden-brown waffles on wooden trays. Above the display is an information board in Japanese detailing handling instructions for waffles, including temperature and packaging guidelines. A small sign indicates 'No Smoking' and another mentions allergen information.

Earl Grey Waffles Display

A display case showing golden-brown waffles with a grid pattern, labeled 'Earl Grey' in Japanese and English. The price is ¥180.

Waffle with Chocolate Soft Serve

A close-up of a waffle topped with chocolate soft serve in a black cup, held by a hand. In the background, people are walking near a storefront labeled 'MR.waffle', and there is an advertisement poster on the wall.

Waffle Parfait Menu Card

A close-up of a menu card featuring a waffle parfait with Belgian chocolate soft-serve and waffles, priced at ¥170 to ¥190 depending on size.

Waffle Display Case

A glass display case filled with various types of waffles, including plain, caramelized, and fruit-filled varieties. Price tags are visible in Japanese, indicating prices around ¥180 to ¥250.

Waffle Display Case

A glass display case in a shop showcasing various waffles on wooden trays, with price tags and descriptions in Japanese.

Matcha Waffle on a White Plate

A close-up photo of a single green matcha waffle served on a white scalloped plate, held by a hand against a textured wall background.

Elevator Menu Display

A close-up of a menu board attached to an elevator door, featuring Belgian Liege Waffles and other items with prices in yen.

Belgian Chocolate Soft Serve Advertisement

A digital display board showcasing Belgian chocolate soft serve, highlighting its 70.4% cocoa content and premium waffle cone options.

Waffle Shop Interior Display

Interior view of a waffle shop showing stacked boxes labeled 'MR.waffle' with cherry blossom patterns, paper bags, and trays of plain waffles on display shelves. Staff in uniforms are visible behind the counter.

MR.waffle Menu Display

Close-up of a wall-mounted menu board and informational signs at a waffle shop entrance. The main sign lists Belgian Waffles, Honey Ginger, Choco Chips, Earl Grey, Cinnamon, Apple Pie with prices in yen. A smaller sign below explains ordering options: Eat Now or Eat after 5 minutes. To the right is a red poster with Japanese text and question marks.

Waffle Display

A display of maple waffles on wooden trays in a bakery or cafe setting. A sign indicates the item name and price.

Waffle Shop Display

A close-up of a shop display featuring waffles and desserts, with promotional posters and menu boards visible.