AUX PARADIS〔オゥパラディ〕 at LUMINE Shinjuku 1

AUX PARADIS Lumine Shinjuku is a Japanese skincare and cosmetics brand store on the third floor of Lumine 1, offering minimalist, naturally inspired beauty products.

AUX PARADIS Lumine Shinjuku is a cosmetics retail store operated by EST International, located on the third floor of Lumine 1 at 1-1-5 Nishi-Shinjuku. The store is a direct-operated boutique for AUX PARADIS, a Japanese beauty brand that has built a following for its skincare, haircare and fragrance products with a minimalist aesthetic and naturally inspired formulations.

The brand offers a range of skincare products including cleansers, lotions, moisturisers and serums, alongside haircare and body care lines, all characterised by clean packaging and subtle, sophisticated scents. The Lumine Shinjuku store carries the full product range and offers tax-free shopping for international visitors, with the wider Lumine complex hosting several other beauty brands across its floors.

The store operates during Lumine Shinjuku's standard hours of 11:00 to 21:00 and is directly connected to Shinjuku Station, accessible from JR lines, the Marunouchi Line and other major rail services. The beauty floor on which AUX PARADIS sits also features brands such as Davines, making it a convenient stop for those comparing natural and premium beauty brands in one location.